Success Story: Promotores Make the Difference on Santa Maria Tobacco Control Policies

In Santa Maria, an agricultural center in northern Santa Barbara County, community health workers – or promotores – leveraged their role in the community to activate local Spanish-speaking community and harness their support for stronger tobacco control policies.

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In Santa Maria, an agricultural center in northern Santa Barbara County, community health workers – or promotores – leveraged their role in the community to activate local Spanish-speaking community and harness their support for stronger tobacco control policies.