We encourage all attendees and supporters back home to engage on Facebook, Instagram or X using hashtags #BigBadTobacco and #VoicesAgainstTobacco. Be sure to also tag us @CaTobaccoCenter and your legislator in posts! For additional support, view our recorded I&E Social Media Training or email [email protected].
Remember to:
- Monitor event hashtags #BigBadTobacco and #VoicesAgainstTobacco and engage in other’s posts to show solidarity and amplify our voices. Like, Share, Comment.
- Post a picture with your Assemblymember and Senator thanking them and/or their staff for their time and tag them.
- Use prepared posts (below) and/or post your own updates, interesting tobacco facts, photos, videos advocating for healthier communities using the hashtags.
- Personalize these messages, when possible, to include your personal story or your “why.” Personalization has the biggest impact.
- Follow the Tobacco Endgame Center @CaTobaccoCenter on X (Formerly Twitter), Facebook, and Instagram to easily share messages and join the conversation.
Prepared Posts and Messaging (Coming Soon)
- Select image and save it to your computer or phone.
- Copy and/or customize captions provided.
- Post to Social Media platform of your choice.
- Make sure to tag friends and include: #VoicesAgainstTobacco #BigBadTobacco
For Facebook, tap the post box. There will generally be a phrase like “Write something” or What’s on your mind?” Paste captions and image, click “Publish.”
For Instagram, tap the “+” button to create new post. Choose photo (s), type caption, share post.
For X, you can use up to 280 characters. From the Home screen, tap the Post icon in the bottom-right of screen. It looks like a + symbol inside a blue circle. Add your image and post. To schedule your post to be sent at a later date/time, select calendar icon, schedule, and confirm.
You can also make it personal.
Personalized Examples:
- I’m passionate about saving lives from #BigBadTobacco because my mother died from heart disease due to a lifetime of smoking. I’m grateful I get to share information with @LegislativeHandle during I & E Days. #VoicesAgainstTobacco
- I’m passionate about saving lives from #BigBadTobacco because tobacco is the leading cause of preventable deaths. We can save 40,000 Californians each year. I’m grateful I get to share information with @LegislativeHandle during I & E Days. #VoicesAgainstTobacco
- I’m passionate about saving lives from #BigBadTobacco bc the Tobacco Industry intentionally targets American Indians like my grandpa who we lost to lung cancer. I’m grateful I get to share information with @LegislativeHandle during I & E Days. #VoicesAgainstTobacco
Post #1
Post Caption: Do you want to be responsible for footing the bill while #BigBadTobacco profits? Each time the Tobacco Industry addicts another generation of young people, they put taxpayers on the hook for billions of dollars. #VoicesAgainstTobacco
Canva template: Use this template if you would like to customize the colors or resize this images for Instagram or Facebook stories.
Post #2
Post Caption: Do you want to be responsible for footing the bill while #BigBadTobacco profits? Each time the Tobacco Industry addicts another generation of young people, they put taxpayers on the hook for billions of dollars. #VoicesAgainstTobacco
Canva template: Use this template if you would like to customize the colors or resize these images for Instagram or Facebook stories.
Post #3
Post Caption: Do you want to be responsible for footing the bill while #BigBadTobacco profits? Each time the Tobacco Industry addicts another generation of young people, they put taxpayers on the hook for billions of dollars. #VoicesAgainstTobacco
Canva template: Use this template if you would like to customize the colors or resize these images for Instagram or Facebook stories.
Post #4
Post Caption: Do you want to be responsible for footing the bill while #BigBadTobacco profits? Each time the Tobacco Industry addicts another generation of young people, they put taxpayers on the hook for billions of dollars. #VoicesAgainstTobacco
Canva template if you would like to customize the colors or resize these images for Instagram or Facebook stories.
Post #5
Post Caption: Every Californian Pays for the Costs of Smoking.
Let’s take our money back from #BigBadTobacco. #VoicesAgainstTobacco
Canva template if you would like to customize the colors or resize these images for Instagram or Facebook stories.
Post #6
Post Caption: $1.4 billion dollars. That’s the yearly cost of lost productivity from illness due to tobacco. Keeping our employees healthy means stopping #BigBadTobacco. #VoicesAgainstTobacco
Canva template if you would like to customize the colors or resize these images for Instagram or Facebook stories.
Post #7
Post Caption: In California 40,000 people every year die needlessly from tobacco, the leading cause of preventable death. Let’s change that. #VoicesAgainstTobacco #BigBadTobacco
Use this Canva template if you would like to customize the colors or resize these images for Instagram or Facebook stories.
Post #8
Post Caption: Every day 100 people in California die because of commercial tobacco.
Commercial Tobacco is still the leading cause of preventable death. Let’s change that. #VoicesAgainstTobacco #BigBadTobacco
Use this Canva template if you would like to customize the colors or resize these images for Instagram or Facebook stories.
Post #9
Post Caption: Is $8.4 billion a year enough to market a deadly product? #BigBadTobacco spares no expense to addict more customers, spending an estimated $447 million yearly in California alone.
Enough is enough. #VoicesAgainstTobacco
Use this Canva template if you would like to customize the colors or resize these images for Instagram or Facebook stories.
Post #10
Post Caption: As long as the Tobacco Industry continues selling its deadly products, the state of California, taxpayers and our communities will continue to pay the price. #VoicesAgainstTobacco #BigBadTobacco
Use this Canva template if you would like to customize the colors or resize these images for Instagram or Facebook stories.
Post #11
Post Caption: #BigBadTobacco continues to cause harm in marginalized groups, which already experience institutionalized racism, homophobia, transphobia, lack of access to quality healthcare and other forms of bias and exclusion that exacerbate these disparities. #VoicesAgainstTobacco
Use this Canva template if you would like to customize the colors or resize these images for Instagram or Facebook stories.
Post #12
Post Caption: Listen up! The Tobacco Industry plays dirty. They use racism, sexism, and transphobia to sell their deadly products. From menthol cigarettes in Black neighborhoods to sponsoring Pride events, #BigBadTobacco is all about profit—even if it means exploiting lives. #VoicesAgainstTobacco
Use this Canva template if you would like to customize the colors or resize these images for Instagram or Facebook stories.
Post #13
Post caption: Taxpayers cover the cost of cleaning up the Tobacco Industry’s trash. Cigarette butts are still the #1 trash item found on beaches and roadsides. #VoicesAgainstTobacco #BigBadTobacco
Use this Canva template if you would like to customize the colors or resize these images for Instagram or Facebook stories.
Post #14
Post caption: CA taxpayers spend more than $41 million a year cleaning up tobacco product waste from roadsides. The state’s largest cities spend between $7.1 million (San Francisco) and $19.7 million (Los Angeles) per year cleaning up tobacco litter. #VoicesAgainstTobacco #BigBadTobacco
Use this Canva template if you would like to customize the colors or resize these images for Instagram or Facebook stories.
Post #15
Post Caption: Do you know how much the Tobacco Industry costs our Californians and the economy? #VoicesAgainstTobacco
OR
Post Caption: Each time the Tobacco Industry addicts another generation of young people, they put taxpayers on the hook for billions of dollars. #VoicesAgainstTobacco
Use this Canva template if you would like to customize the colors or resize these images for Instagram or Facebook stories.
Using social media to thank your legislator:
Let’s celebrate @LegislatorHandle for their commitment to the health of their constituents by boldly standing up to #BigBadTobacco. Together we’re saving lives. 👏 👏 👏 #VoicesAgainstTobacco
Thank you @LegislatorHandle for joining us to not only save California lives but save CA taxpayers money! Smoking related costs in California are an estimated $18.1 billion annually. #VoicesAgainstTobacco
We know @LegislatorHandle is busy, so we want to send a special thank you to [HIM / HER/ THEM] for learning how we can work together to save CA lives from the harms of deadly tobacco. #VoicesAgainstTobacco
Thank you @LegislatorHandle for spending your time today learning how we can work together to save Californians from the leading cause of preventable death. #BigBadTobacco will not win. #VoicesAgainstTobacco
So thankful for @LegislatorHandle’s time today! Together we will fight for the health of our communities. #BigBadTobacco will not win. #VoicesAgainstTobacco